11.11.2014

Winter 2014: Flora Chances

It is time to try out the new commercial possibilities. For many seasons, commercial fashion and design has been playing the safe cards. In the autumn and winter of 2014, consumers will be ready to try out new things and take new commercial chances.

This might be a flower pot with a knitting-inspired pattern, or well-known plants in new shapes and colours. It might be flowers in bright orange, a glittering surface on flower heads, an oversized plant arrangement, or classic techniques which are magnified. In other words, it is a trend that can transform familiar plants and arrangements into new plant experiences.

Colours
Bright orange-red is a key colour in Flora Chances, on large or small surfaces. Shades of blue are important elements to create minimalism and clarity in an otherwise chance-filled
universe.

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